Who we are

1st Mar 2014

Who we are

Hello – welcome to the Arc Stars website. Arc Stars is the new name for one of the UK’s largest promotional staffing agencies, part of brand activation agency Arc London.

Our new logo design brings our core purpose to life – to find the right people to maximise success on each brand campaign we do. We have been doing this for 18 years for some of the world’s biggest brands so we like to think we are pretty good at it.

Please read on to find out more about what we have been up to and what we could do for you.

Barny Discovery Tour

10th Mar 2014

Barny Discovery Tour

In 2013, Arc were tasked with introducing Barny to UK mums and after a fantastic year in the market place, Barny is back and set to take 2014 by storm. We kicked off the targeted campaign at Lakeside Intu Centre during February half term. Our explorer Brand Ambassadors invited children to discover the world of Barny using augmented reality on the interactive wall, encouraging them to unearth fun facts about wildlife though animations. Families also had the opportunity to learn about nature on our garden themed set and even meet Barny himself! Our wonderful on-site team were trained in the brand, product and of course, working and interacting with children, specifically for this campaign. At Lakeside, we distributed over 45,000 samples and will be visiting 11 more events across the UK throughout the year.

The Vaporisation of Lime

25th Oct 2013

The Vaporisation of Lime

On 16th October, Arc enlisted the wonderfully talented Sam Bompas, of Bompas and Parr - jelly overlords and general foodie geniuses - to help us eliminate the Lime brand once and for all! Guests were invited with a stickered lime to be brought to the event and muddled into a delicious G&T (Bring Your Own Lime). As we sipped, Bompas provided some valuable insights into the trials and tribulations he's overcome when creating the consummate full-sensory experience. This culminated in the explosion of bespoke lime jellies, officially vaporising the Lime name. Job Done - let Arc live on! Find out more...

Cadbury Eclairs experiential musical roadshow

21st Aug 2013

Cadbury Eclairs experiential musical roadshow

This summer our sensational musicians and sampling team will be delighting and surprising consumers at a variety of Summer events across the UK to support the new Cadbury Eclairs product launch click through to read more and case study to follow soon...

Blinkbox Close

13th Jun 2013

Blinkbox

When Tesco launched their in-home film service - Blinkbox, they wanted to educate consumers on the offering and demonstrate just how easy it was to use. See how we did it...

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